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The Caroline Pennington Show
Heyyyyy & welcome to The Caroline Pennington Show!
I’m your host Caroline, former executive recruiter turned Digital Marketing Expert OBSESSED with helping entrepreneurs to start, grow and scale their personal brand & business online. I have a passion for empowering & supporting fellow entrepreneurs.
On this podcast, you’ll hear from fellow business owners sharing their stories and unpacking exactly how they did it in their business because we believe that as curious & ambitious human beings we can ALL learn from one another and to be inspired!
Every week you'll hear from entrepreneurs and workplace experts and no matter the size of your organization- you’ll gain insight and knowledge to help support you in your journey too!
So happy you’re here! Now, let’s dive in!
Episodes
198 episodes
199: {Sassy Solo} Stop using AI to Create Content
In this episode, I'm breaking down why you should not relay solely on AI to create content. Why? Because it's generic and you will come across as a bot to your customers and potential customers. People want to know who the human that they are h...
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198: {Sassy Solo} Don't sleep on social media
It's 2026 and we are all online. So when you tell people about your business or what you do for a living.... guess what? They look you up online. And you want to make sure you have an active business page. Active content for them to view. Your ...
197: {Interview} Finding Your Superpower in Business and Life with Allison Greco
In this episode, Allison Greco shares her journey from wildlife rehabber to top real estate agent, emphasizing the importance of authenticity, prioritization, and honest communication in business and life. Discover practical advice on scaling a...
196: {Solo} Stop Lurking and Start Supporting Your Friends Online
If you know someone who is building a personal brand or business online, support them! Like their posts, share their content because they only think it takes is a couple of mins of your time, but goes a really long way!
195: {Solo} The Power of Using Social Media to Market Your Business
If you are not using social media to market your business, then what are you even doing? We live in a digital age and when people find out about your business or what you do... they go look you up. They google you or get on Facebook at find you...
194: {Interview} Traveling Beyond the Ordinary: Insights from Jen Barnes
In this episode, travel expert Jen Barnes shares insights on planning trips for different seasons, the impact of climate change on travel, and the benefits of working with a travel concierge. Discover how personalized travel planning can enhanc...
193: {Solo} Behind the Scenes of a Podcast Host
Today I'm spilling all of the tea when it comes to podcasting! I'm sharing my tech preferences and the strategy I used to start and continue to grow this podcast.
192: {Solo} Mindset Hacks
In today's episode, I'm pulling back the curtain on mindset hacks that have worked for me over the past decade when it comes to moving the needle in life and business.
191: {Sassy Solo} Embracing Change
Are you in a period of life where you are experiencing change? We all have been there at certain points in our lives and I just wanted today's episode to just be encouraging to you. Yes, it sucks. Yes, you have to pivot and learn new ways of do...
190: {Solo} What are your favorite topics of interest?
And who else do you want to see me interview? I have access to a LOT of experts, so if there is a topic or person you'd like to see me interview, send me a dm or look for the button TEXT ME. Also, a HUGE THANK YOU for your support and feedback....
189: {Interview} Unlocking Women's Hormonal Health with Erin Gagne, FNP-C
In this episode, Erin Gagne, FNP-C shares her personal journey from healthcare challenges to founding Revived Wellness, focusing on hormone health, functional medicine, and longevity. Discover how she helps women navigate perimenopause, hormona...
188: {Solo} 4 Reasons Why Your Business Needs Social Media Marketing
Today I'm talking about four compelling reasons why every single businesses should leverage social media marketing to increase visibility, build trust, and grow organically. I talk through the importance of authenticity, consistency, and strate...
187: {Sassy Solo} Overcome Fear and Build Your Brand
Today I'm sharing practical advice for beginners starting their social media journey, addressing common fears and misconceptions, and emphasizing the importance of authenticity and persistence. There are common excuses that I hear as to why you...
186: {Sassy Solo} Why Everyone Needs to Work in the Service Industry at Some Point in their Career
One thing that I feel strongly about is this: Every Single Person should be required to work in the service industry and wait tables at some point in their careers. For me, that was in my late teens and early twenties and gosh I learned so much...
185: {Solo} One simple concept, but big impact
In today's solo shorty, I talk about one thing that has worked for me when it comes to having success. The concept seems like a no brainer, but not many people actually implement it.
184: {Interview} Growing and Scaling a Niche Business with Jess Loske
Today I'm sitting down with the co-Founder of Midwest Barrel Co. Jess Loseke. She shares her entrepreneurial journey in the whiskey barrel industry, highlighting the challenges of scaling a niche business, the importance of mindset, and l...
183: {Solo} Want to start a podcast?
Want to start a podcast, but have no clue where to start? Do it! Do it not ready, do it scared, do it anyways. I had no clue what I was doing when this journey began 3.5 years ago and am forever grateful to each and every one of you who tune in...
182: {Sassy Solo} The Power of Givers Gain
Tired of spinning your wheels trying to grow your business? I've been there too and know you are not alone. In today's shorty solo, I'm popping off about what has worked best for me in business and hope it's helpful!
181: {Sassy Solo} Comparison is Truly the Thief of Joy
Comparison is the thief of joy. Here’s why you should stop comparing yourself to others and focus on your own journey. 👉 Share this with someone who needs this reminder! We all have our unique paths. It’s easy to look...
180: {Interview} 5 Key Strategies to Simplify and Scale Your Online Business with Katelyn Hamilton
In this insightful interview, Caitlin Hamilton shares her journey from corporate marketing to becoming a successful business coach and entrepreneur. She discusses common challenges faced by high-achieving women in online business, the importanc...
179: {Sassy Solo} Be okay sucking when you first start out
Today I'm sharing my journey of starting a podcast from scratch, emphasizing that initial struggles are normal and encouraging perseverance. We talk about the importance of consistency, learning from mistakes, and staying true to your passion d...
178: {Sassy Solo} Stop Doom Scrolling and Start Creating Content
In today's episode, I'm popping off about a topic that is near and dear to my heart. And that is: stop doom scrolling and start creating. You never know what can happen and creating content is the BEST thing you can do for your personal brand a...
177: {Podcast LIVE} Breaking in the New Beaufort Digital Corridor Podcast Live Studio
In this engaging interview, Sasha Horne and I sit down to break in the BDC live podcast studio. I share my journey from corporate recruiting to podcasting, my love for the Lowcountry, and insights into building a successful podcast and communit...
176: {Solo} Thank YOU for listening
In today's episode, I just wanted to pop in here and say a HUGE thank you to each and every one of you who listen and support the show. Your support means everything to me and I appreciate you more than you know!
175: {Interview} Unlocking AI for Small Business Success: Practical Strategies with Alane Boyd
In this episode, Alane Boyd shares her expertise on AI and automation, revealing how small businesses can leverage AI agents to save time, increase efficiency, and scale their operations. She discusses practical tools, workflows, and upcoming w...